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Affirmations to foster positivity and inspiration.


Holstee Affirmation Cards offer 52 powerful affirmations grounded in symbols from the natural world and human creativity. A perfect companion for setting intentions, practicing mindfulness, and sparking journaling inspiration, each card is an opportunity for self-reflection and uplifting your mindset.

“The words you speak become the house you live in.” — Hafiz

Why affirmation cards?

Simply put, an affirmation practice can fundamentally rewire the pathways in our brain, cultivating a better relationship with ourselves and the world around us.

A full year of affirmations.

Each deck includes 52 carefully crafted affirmations — one for each week of the year.

Bundle your physical deck with the digital companion to have the affirmations sent to your inbox weekly with additional context and a prompt for further exploration.

Thoughtfully selected.

Each affirmation was intentionally written and carefully selected to nurture positivity, resilience, clarity, and a joyful sense of purpose.

Mindfully and artfully designed.

We designed these cards not just to be seen but to inspire. Each card features a distinct, illustrated symbol on one side, perfectly complementing the affirmation on the other. Place them around your home, gift them to a friend, or keep them close for a spontaneous reminder.

Quality and sustainability.

These cards are crafted from sustainably-forested paper, starch-based laminating glue, and vegetable-based printing inks. At the end of their long life, the cards are also recyclable. To produce them, we've partnered with the world's leading playing card producer based right here in the United States.


Customer Reviews
4.7 Based on 7 Reviews
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AS
01/20/2025
Anastasiya S.
Russia

My feedback

Hello dear Holstee team, here's my honest feedback. I didn't like the affirmation cards, to me they felt dull and uninteresting. Would love more vibrancy, colors and brightness both in visuals and your choice of affirmations. Also it's a bit awkward to read the "I am" statements, so maybe just general nudging quotes or "You are" variations would do better? Overall I think the cards lack a strong intention/purpose behind them, although the idea is great. Like it's wonderful to receive the affirmations, but what is this all about? Is it about empowerment, support or guidance? Hope I didn't offend anybody, I tried to be constructive here. I've been following you guys for years now and your work has inspired me in so many ways ❤️

01/23/2025

Holstee

Thank you for your thoughtful feedback and for being a long-time supporter of Holstee! We appreciate you taking the time to share your perspective. The affirmation cards are designed to connect personal growth with natural metaphors, helping people find strength, resilience, and wisdom by reflecting on natural elements. While the "I am" format may not resonate with everyone, we chose it specifically to help build self-trust and internalize positive qualities. Thank you for helping us continue to grow and improve! 💚

NT
01/27/2024
NANCY T.
Argentina

Looking forward to it every week!

I have been really enjoying the affirmation card I receive every Monday by email. It brings intention, confidence and positivity to my days. Thanks Holstee!

HM
01/03/2024
Hakata M.
Japan

Beauty + Meaning

What a gorgeous idea! These cards are so beautiful and powerful. You can cherish it by yourself or with families and friends. I am so sure you’ll have a powerful new year with these cards!

CW
01/03/2024
Chandana W.
Australia

First affirmation card: Vine - a beautiful methaphor for growth

Glad to start the year 2024 with a beautiful affirmation card - Vine.

CD
12/26/2023
Caryn D.
United States

Sublimely Simple

Great company to deal with! I love the size and simple clarity of these cards.